Massive Talent
Client: Lionsgate | Partners: SFC, Tops Pizza, Delta Force Paintball
Brief: The Unbearable Weight of Massive Talent was the highest budget release starring Nicolas Cage for quite some time and so Lionsgate needed a strong promotional campaign to match.
Predominantly targeting males in the 18-40 bracket, I worked alongside a large list of brands on various campaigns to deliver artwork with massive impact, the largest being with fast food brands.
